🚀 We're Hiring: ASO Specialist at Grow Solutions! 🚀
📍 Location: Surat, India
🕒 Full-Time | On-Site
📅 Experience: 1 to 4 years
Company Overview:
Grow Solutions is a leading IT software development company based in Surat, specializing in mobile app development, digital marketing, and consulting services. Our mission is to empower businesses with innovative and effective software solutions while fostering a collaborative and agile work environment.
Position Overview:
We are looking for a skilled and data-driven ASO Specialist to optimize mobile apps for higher visibility, rankings, and downloads. The ideal candidate will have 1 to 4 years of experience in App Store Optimization (ASO) and a deep understanding of app store algorithms, keyword optimization, and user engagement strategies.
Key Responsibilities:
✅ Develop and implement ASO strategies to increase app visibility and downloads in Google Play Store & Apple App Store.
✅ Conduct keyword research & metadata optimization to enhance search rankings.
✅ Optimize app listings, including titles, descriptions, icons, screenshots, and videos for better conversion rates.
✅ Perform A/B testing on app creatives to maximize user engagement.
✅ Monitor app performance metrics such as rankings, downloads, retention rates, and user engagement.
✅ Work closely with developers, designers, and marketing teams to align ASO strategies with overall business goals.
✅ Optimize ratings and reviews management, ensuring improved customer feedback and response strategies.
✅ Analyze competitor apps and identify industry trends to implement effective optimization techniques.
✅ Stay updated with the latest ASO trends, algorithm updates, and best practices to maintain a competitive edge.
Requirements:
🔹 1 to 4 years of hands-on experience in ASO or mobile app marketing.
🔹 Strong understanding of Google Play Console & Apple App Store Connect.
🔹 Proficiency in ASO tools such as App Annie, Sensor Tower, Mobile Action, The Tool, or similar.
🔹 Experience with keyword research, A/B testing, and conversion rate optimization (CRO).
🔹 Knowledge of mobile app analytics & user behavior tracking.
🔹 Basic understanding of SEO, paid app promotion, and mobile marketing strategies is a plus.
🔹 Strong analytical and problem-solving skills.
🔹 Excellent communication and teamwork abilities.
Why Join Grow Solutions?
🚀 Work on exciting mobile app projects in a fast-growing IT company.
🌍 Be part of an innovative and collaborative digital marketing team.
📈 Get opportunities for career growth & skill development.
💡 Gain hands-on experience with the latest ASO tools and strategies.
💼 Ready to optimize the future of mobile apps? We’d love to hear from you!
📩 Apply now! Send your resume to hr@growsolutions.in or DM us for more details!
